Monday, June 20, 2005
People just don't understand PR
This story, regarding protests from the British potato industry of the term "couch potato" in the Oxford dictionary, reminds me of the West Wing episode in which the president's body man Charley (sp?) let's slip to a reporter that the president doesn't like green beans. Senior communications staffers decide this is a problem for a while because they only won the Oregon electorate by 10,000 votes, and decrying one of the main crops of the state could shift the balance. The farmers would do well to evaluate the situation to the conclusion that the West Wingers did -- it doesn't really matter all that much if the president likes green beans. What an incredible waste of time and effort. A better use of their time would be finding the ringleader of this witch hunt, and firing his ass.